Welcome to my portfolio. This is where I document my marketing adventures and learning experiences. Hope to connect soon!
Luxury Foutas sold in Kamsah’ s Malibu storefront and online, Handmade by Tunisian artisans
Four Month Paid Consulting Job (Graduate Internship). Primary Tasks: Crafted content for digital marketing channels; Conducted digital marketing analysis; Produced daily social media posts. Presented marketing strategies and results to company owners on a monthly basis. Results: Utilized SEO, Google Analytics, Marketo, and social listening applications to increase Facebook followers by 174% to 6,651. Increased web traffic over a four month period.
Yoga studio in Downtown Los Angeles, Mission based community building through fitness
Paid Consulting Job (Graduate Internship) Primary Tasks: Conducted extensive market research; Developed sales strategies for new retail programs and yoga services; Developed marketing content and strategies for new yoga programs; Spearheaded new marketing newsletter to advertise yoga services and special programs; Crafted monthly content and copy for newsletter. Results: Developed mailing list of over 3,000 monthly subscribers. Worked with management to advertise new yoga programs, significantly increasing service revenue YOY.
A national nonprofit organization offering meal share plans to impact student hunger in colleges.
Internet Marketing class project that worked directly with nonprofit Swipe Out Hunger to increase online presence and donations. Primary Tasks: Conducted research on digital donations market. Created new marketing strategies. Results: Shared digital marketing strategies slide deck with the founder and Executive Director of Swipe Out Hunger.
Los Angeles based nonprofit providing job training and healthy food to underserved communities
Project for Marketing Management course. Primary Tasks: Conducted extensive market research with team including site visit. Completed copy options for marketing campaign slogans and presented slogans to team for review. Results: Final content and slide deck was presented to the class and the Executive Director of LA Kitchen for campaign use.